Turning sin into satisfaction – Vicki’s Pleasure Principle

Why did you buy that? Buy That? Buy that? Why?

Why indeed. What’s behind our consumer behavior – be it consuming stuff or websites or fads or cookies or the latest hot speaker (oops, would that be me?)?

We say: it was my color, I heard such good things about him/it/them, I was hungry/bored/curious, it was for my PhD research/husband/recipe. Yes… but… let’s look deeper. Could it be that we “buy” it because of very human yet rarely spoken about emotions. Like envy, gluttony or regret. She had one and I wanted one too. I can have whatever I want and you can’t stop me. How can I fix the past?

While these are hard to admit, they are also keys to happiness… by turning them on their heads, looking for the possibilities for pleasure within the pain. Ugh. Masochism? Nope, read on.